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Through our very own editors and guest writers, this blog will discuss the INSIDE scoop on the admissions process of various schools and programs. If you wish to ask a specific question, please write to us, and we will make every attempt to address your questions in our future blog discussions.
Sunday, March 10, 2013
Owning Your MBA Story
In the world of graduate school admissions, there's no one further ahead of the curve than business schools. Here's why.

From an application standpoint, medical school admission has remained rather static. Entry is so strongly tied to academic and clinical strength that soft factors don't carry as much weight. If you weren't pre-med as an undergrad (and fairly successful at it), the most creative personal statement in history isn't going to patch those holes. Moreover, the medical field is flourishing. The world still needs clinicians and researchers. The average overall acceptance rate to medical school is around 9%. Admissions committees don't really need to be creative. Law schools are not feeling so flush. Their applications are down, and the job market is suffering. There are whispers of cutbacks and closing doors. They are in survival mode. Business school is different. In this economic climate, business degrees have retained their value. For some professionals in this competitive arena, an MBA is the only ticket upwards. Changing technology and growing demand for graduate business education has caused many schools to get creative in admissions. Schools are inviting quirky media additions to personal statements, such as tweets, PowerPoint presentations, video links, and websites. And why not? Anyone competing in today's business milieu must have no fear of technology.

Graduate business programs have long demanded voluminous writing in the application process. Many of the top schools ask for up to half a dozen different written responses-including a personal statement. It follows that they might be eager to consume those responses through a different medium.

Business schools are looking for students to own their stories. They want a great deal of personal information to supplement the quantitative measures like grades and test scores. It makes sense to offer students the opportunity to present themselves in new and innovative ways. And while it may be daunting for student-applicants, it is a refreshing break from application tradition.

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